Dewey Nicks

Born in St. Louis, Missouri, Dewey Nicks studied photography at the Art Center College of Design in Pasadena, California. Immediately after graduation, he launched into a professional career as a fashion and commercial photographer—now-spanning three decades—with work appearing in such magazines as Vogue, the New York Times Magazine, and GQ among many others. Nicks has also created classic advertising images for such clients as Nike, Tommy Hilfiger, Levis, and Ralph Lauren. Soon after expanding into commercial directing, he won the U.S. Comedy Arts Festival Award for “The World’s Funniest Commercial” and became a Director's Guild nominee for Outstanding Directorial Achievement in Commercials. His documentary Hell House had its New York debut at the Museum of Modern Art. Nicks’ first book of photography Kustom, was inspired by some of the very ideals and unique expression that originally attracted him to California. Car culture, plastic surgery, and energetic excess were the subjects of his book, Kustom (printed in 2000 by Greybull Press).