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The Gruen Transfer
May 28, 2008 45 min avg S1 E3
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Description
tvComedy
Advertising: how it works, and how it works on us. Decode and defuse the commercial messages that swirl through our lives, with the help of a panel of ad industry experts.
Episode 3Banks
his week's panel included regulars Todd Sampson and Russel Howcroft along with guest panelists Bridget Taylor and Matt Eastwood. Ads discussed were: "Transport for London - Moonwalking Bear"; the ads from the four biggest banks in Australia; Chevrolet - Tahoe Anti-Ads; and "Philadelphia Cream Cheese - New Girl in Heaven". The pitch was to make celibacy sexy.
